The Full Spectrum campaign communicates and captures all things sustainable at NewPage Corporation. The theme avoids green clichés and instead relies on a full spectrum of colors to communicate their rich message of responsible land stewardship, renewable products, robust research and development and global citizenry. The paper origami imagery is the vehicle for the color and the visual candy to captivate the reader's attention. Photography by Terry Heffernan
Recognition
2009 MarCom Award
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